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OS_01.00 / BUILD 2026.05

NODE — TIA · LIS

CET

23:43:31

/

STUDIO

DOCUMENT

STUDIO_PROFILE / 2026

FOUNDED

2025 — TIRANA

OPERATORS

02 SENIORS

BUILD

OS_01.00

A QUIET WORKSHOP, BUILT ON CRAFT

MeliusX is a Valorant coaching practice for serious climbers. We replace random grinding with structured monthly programs fewer players, deeper work, real climbs. Two senior coaches. One standard. No funnels.

FOUNDED

2025

DEC 04, TIRANA

LIFETIME PLAYERS COACHED

113

4 ACTIVE RIGHT NOW

MEASURABLY IMPROVED

98%

111 OF 113 · NO GAMING THE METRIC

MAX ACTIVE PLAYERS

x30

WE STAY SMALL ON PURPOSE

02

// DOCTRINE

FOUNDING POSITION

Most coaches sell higher ranks. We sell better players — the rank shows up on its own, usually faster than the chase ever delivered. Three months into coaching our first batch of clients, we noticed something uncomfortable. The players who improved fastest were the ones who already knew how to implement feedback. The ones who could watch a VOD review on Monday and execute the fix by Wednesday. They climbed. The rest stalled. Not because the feedback was wrong. Because applying feedback is itself a skill — and most coaching ignores it. We didn't want a practice that only worked for the naturally adaptable. Any coach can make Ronaldo better. What we wanted to figure out was: who can make a random player play like Ronaldo? Who can coach the player without the talent for self-coaching? The answer turned out to be structure. A routine designed around the player's specific weaknesses, not the coach's favorite drills. A tracking spreadsheet so progress was provable, not felt. Weekly feedback on the exercise execution itself, not just the gameplay. Recorded sessions so the work could be revisited weeks later. A system that made improvement reliable for players who didn't already know how to improve. That's what MeliusX is. Thirty players at a time. Structured monthly programs. One coach per relationship. The same person who reviews your VODs is the one writing back to your messages. No funnels. No automation. No junior coaches doing the real work in the background. If that sounds slow, it is. That is the entire point.

AUTHORED / DANIEL · JONI

03

// LEDGER

THE STORY SO FAR

Origin, in

five chapters.

> ITEMS / 06 > NO FILLER > CONTRACTUAL

03

// LEDGER

THE STORY SO FAR

Origin, in

five chapters.

> ITEMS / 06 > NO FILLER > CONTRACTUAL

03

// LEDGER

THE STORY SO FAR

Origin, in

five chapters.

> ITEMS / 06 > NO FILLER > CONTRACTUAL

2025

WINTER · NORTH ITALY

// CHAPTER_01

Two operators on a call, asking what's next.

Daniel — locked out of Valorant for a second year by an unstable internet connection, watching the pro-play door slowly close. Joni — just finished building the operational scaffolding for his father's construction business, wondering what to build next. A Discord call. A question: "Why not use the hours we already have to build something real together?"

00 PLAYERS

IDEA

NO PLAN

2025

WINTER · NORTH ITALY

// CHAPTER_01

Two operators on a call, asking what's next.

Daniel — locked out of Valorant for a second year by an unstable internet connection, watching the pro-play door slowly close. Joni — just finished building the operational scaffolding for his father's construction business, wondering what to build next. A Discord call. A question: "Why not use the hours we already have to build something real together?"

00 PLAYERS

IDEA

NO PLAN

2025

APRIL · FIRST INTAKE

// CHAPTER_02

Fifteen free clients. Nine converted. Melius begins.

We posted on Reddit. Offered free coaching to a small batch — fifteen players — to learn what actually worked. By the end of the first month, nine of the fifteen wanted to keep going as paid clients. It wasn't supposed to convert that hard. We took the signal seriously.

15 FREE / 09 PAID

60% CONVERSION

MELIUS V0

2025

APRIL · FIRST INTAKE

// CHAPTER_02

Fifteen free clients. Nine converted. Melius begins.

We posted on Reddit. Offered free coaching to a small batch — fifteen players — to learn what actually worked. By the end of the first month, nine of the fifteen wanted to keep going as paid clients. It wasn't supposed to convert that hard. We took the signal seriously.

15 FREE / 09 PAID

60% CONVERSION

MELIUS V0

2025

JUNE · METHOD

// CHAPTER_03

Single sessions weren't enough.

Players improved — but unevenly. The ones who could implement feedback fast climbed; the rest stalled. We didn't want a practice that only worked for the naturally adaptable. Any coach can make a Ronaldo better. We wanted to be the coaches who could make a random player play like one. So we built the personalized routine + tracking spreadsheet system that became the spine of every program after.

ROUTINE_V1

SPREADSHEET

EVERY PLAYER

2025

JUNE · METHOD

// CHAPTER_03

Single sessions weren't enough.

Players improved — but unevenly. The ones who could implement feedback fast climbed; the rest stalled. We didn't want a practice that only worked for the naturally adaptable. Any coach can make a Ronaldo better. We wanted to be the coaches who could make a random player play like one. So we built the personalized routine + tracking spreadsheet system that became the spine of every program after.

ROUTINE_V1

SPREADSHEET

EVERY PLAYER

2025

DECEMBER · INCORPORATION

// CHAPTER_04

Melius becomes MeliusX. Officially.

Eight months of refining the practice — the methodology, the coaching skills (different from playing skills, which we had to learn from the ground up), the structure. By December, the practice deserved a real business behind it. MeliusX gets registered. The goal at the time: scale. We thought volume was the smart play.

LEGAL ENTITY

MELIUSX SHPK

SCALE PLAY

2025

DECEMBER · INCORPORATION

// CHAPTER_04

Melius becomes MeliusX. Officially.

Eight months of refining the practice — the methodology, the coaching skills (different from playing skills, which we had to learn from the ground up), the structure. By December, the practice deserved a real business behind it. MeliusX gets registered. The goal at the time: scale. We thought volume was the smart play.

LEGAL ENTITY

MELIUSX SHPK

SCALE PLAY

2026

Q1 · COURSE CORRECTION

// CHAPTER_05

We chased volume. It didn't fit us.

Five months trying to grow. More clients joined the community. But we couldn't help each one the way we wanted to — couldn't go deep, couldn't build relationships, couldn't take real pride in the work. Both of us felt it. The math was working. The values weren't. So we stopped.

VOLUME / FAIL

VALUES MISMATCH

STOP

2026

Q1 · COURSE CORRECTION

// CHAPTER_05

We chased volume. It didn't fit us.

Five months trying to grow. More clients joined the community. But we couldn't help each one the way we wanted to — couldn't go deep, couldn't build relationships, couldn't take real pride in the work. Both of us felt it. The math was working. The values weren't. So we stopped.

VOLUME / FAIL

VALUES MISMATCH

STOP

2026

JUNE · PRESENT

// CHAPTER_06

Small workshop. Real climbs. Quiet pride.

We rebuild around what actually fit. Thirty players, capped. Premium positioning. Personal relationships — most of our clients are our friends. Two out of one hundred and thirteen lifetime players didn't measurably improve — and we take responsibility for those two. The dark days came. We kept going. We've grinded before — in Valorant, on Aimlabs, in Kovaak's, in Fragpunk, in life. Grinding the right thing is something we know how to do.

30 CAP

111/113 IMPROVED

BUILT TO LAST

2026

JUNE · PRESENT

// CHAPTER_06

Small workshop. Real climbs. Quiet pride.

We rebuild around what actually fit. Thirty players, capped. Premium positioning. Personal relationships — most of our clients are our friends. Two out of one hundred and thirteen lifetime players didn't measurably improve — and we take responsibility for those two. The dark days came. We kept going. We've grinded before — in Valorant, on Aimlabs, in Kovaak's, in Fragpunk, in life. Grinding the right thing is something we know how to do.

30 CAP

111/113 IMPROVED

BUILT TO LAST

04

// FOUNDERS

WHO BUILT THIS

Two operators.

One standard.

> COUNT — 02 > CO-FOUNDERS > EQUAL PARTNERS

04

// FOUNDERS

WHO BUILT THIS

Two operators.

One standard.

> COUNT — 02 > CO-FOUNDERS > EQUAL PARTNERS

04

// FOUNDERS

WHO BUILT THIS

Two operators.

One standard.

> COUNT — 02 > CO-FOUNDERS > EQUAL PARTNERS

FND_001

SCAN_OK

woman in white long sleeve shirt

FOUNDER · HEAD COACH

DANIEL HALIM

Six years of competitive FPS before MeliusX. Reached Radiant at 795 RR and played in the Italian Valorant Challengers League — the Tier 2 pro scene. Real-life circumstances cut short a pro path, but the framework he built getting there is what every player at MeliusX learns from. Believes a player should be diagnosed, not motivated.

2024-NOW

Head Coach · MeliusX

2023

Italian VCL · Tier 2 Pro Play

2020-2023

Competitive FPS · Climbed to Radiant

FND_001

SCAN_OK

woman in white long sleeve shirt

FOUNDER · HEAD COACH

DANIEL HALIM

Six years of competitive FPS before MeliusX. Reached Radiant at 795 RR and played in the Italian Valorant Challengers League — the Tier 2 pro scene. Real-life circumstances cut short a pro path, but the framework he built getting there is what every player at MeliusX learns from. Believes a player should be diagnosed, not motivated.

2024-NOW

Head Coach · MeliusX

2023

Italian VCL · Tier 2 Pro Play

2020-2023

Competitive FPS · Climbed to Radiant

woman in white long sleeve shirt

FOUNDER · HEAD COACH

DANIEL HALIM

Six years of competitive FPS before MeliusX. Reached Radiant at 795 RR and played in the Italian Valorant Challengers League — the Tier 2 pro scene. Real-life circumstances cut short a pro path, but the framework he built getting there is what every player at MeliusX learns from. Believes a player should be diagnosed, not motivated.

2024-NOW

Head Coach · MeliusX

2023

Italian VCL · Tier 2 Pro Play

2020-2023

Competitive FPS · Climbed to Radiant

FND_002

SCAN_OK

a woman sitting on a bench in a park

FOUNDER · MENTAL COACH · CEO

JONI KURTI

Top-ranked across multiple FPS games before MeliusX — Ex-Immortal in Valorant, Top 0.18% percentile on Aimlabs, Top 1000 globally in Fragpunk. Top-tier in mobile competitive (Brawl Stars, Clash of Clans). Real-life rebuilds taught him the mindset that separates players who plateau from players who keep climbing — which is what he teaches now. Runs the operational side of the workshop.

2024-NOW

Co-Founder · Mental Coach · CEO · MeliusX

2022-25

Ex-Immortal · Top 0.18% Aimlabs · Top 1K Fragpunk

2016-2018

Top-level Brawl Stars & Clash of Clans competitive

a woman sitting on a bench in a park

FOUNDER · MENTAL COACH · CEO

JONI KURTI

Top-ranked across multiple FPS games before MeliusX — Ex-Immortal in Valorant, Top 0.18% percentile on Aimlabs, Top 1000 globally in Fragpunk. Top-tier in mobile competitive (Brawl Stars, Clash of Clans). Real-life rebuilds taught him the mindset that separates players who plateau from players who keep climbing — which is what he teaches now. Runs the operational side of the workshop.

2024-NOW

Co-Founder · Mental Coach · CEO · MeliusX

2022-25

Ex-Immortal · Top 0.18% Aimlabs · Top 1K Fragpunk

2016-2018

Top-level Brawl Stars & Clash of Clans competitive

// PROGRAMS_OPEN

30 SLOTS — JUNE 2026

BEGIN A SERIOUS KIND OF CLIMB.

Three tiers, structured monthly programs, real climbs. Pick the depth that fits the work you actually need.

// PROGRAMS_OPEN

30 SLOTS — JUNE 2026

BEGIN A SERIOUS KIND OF CLIMB.

Three tiers, structured monthly programs, real climbs. Pick the depth that fits the work you actually need.